OpenAI announced today that ChatGPT Ads has reached a $1 billion annualized revenue run rate in less than 200 days since its launch. The platform is now utilized by tens of thousands of advertisers and continues to expand globally. Starting today, advertisers can purchase ChatGPT ads directly via Ads Manager across India, Europe, the Middle East, and North Africa.
Advertising is one of the pillars of OpenAI’s diversified business model, alongside consumer subscriptions, enterprise offerings, and usage-based APIs. This model provides people, developers, and businesses with multiple options to access OpenAI products, including an advertising-supported free tier that ensures ChatGPT remains accessible to over 1 billion weekly active users.
OpenAI emphasizes its commitment to expanding access to AI while adhering to its principles. The company plans to introduce additional formats, objectives, buying options, and measurement capabilities in the coming phase of growth. Businesses interested in getting started can sign up at ads.openai.com.
Source: OpenAI
